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AI can shop for you. But will consumers let it?

AI can shop for you. But will consumers let it?

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The Sustainability Reality Check: Why Consumers Are Rethinking Sustainability in 2026

The Sustainability Reality Check: Why Consumers Are Rethinking Sustainability in 2026

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The Reputation Council Report 2026

The Reputation Council Report 2026

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All content

  • Canadians On Stain Removal

    Four In Ten Canadians (42%) Say They Have Thrown Out A Garment Because Of A Stain
    Nearly One In Five (17%) Canadians Say They Have Decided Not To Wear A Garment For Fear Of Staining It
  • Politics Survey

    Canadians Voice Concerns About Tractor Trailer Trucks

    Half Of Canadians (54%) Think That Canada's Roads And Highways Are Becoming Less Safe; The Number Of Tractor-Trailer Trucks On Canada's Roads And Highways Is "A Problem" And Causes Drivers Stress; According To Canadians The Number Of Hours Truck Drivers Spend Driving A Week Are Too High
  • Politics Survey

    The Prelude To The National Healthcare Summit

    Canadians Split On Who Has Best Idea For Reforming Healthcare System
    Half (52%) Disapprove Of Federal Government's Conditional Policy Towards Healthcare Funding
    More Than Half (56%) Agree That If Healthcare Needs Not Met In A Timely Fashion They Should Be Allowed To Buy Private Care
  • Politics Survey

    In Lead Up To The National Healthcare Summit

    Six In Ten (59%) Say It's Not Likely That P.M. And Premiers Will Reach Healthcare Funding Agreement
    Premiers (51%) More Trusted By Canadians Than P.M. (32%) To Provide Best Healthcare
    Only 18% Think Televising Summit Will Make Meeting Less Productive - 39% Say More Productive, 42% No Impact
  • Researching Real Estate Listings Online Doubles In Four Years

    54% Of Canadian Adults With An Internet Connection Have Looked At Real Estate Listings Online, Up From 27% In 2000
  • Ipsos i3 – Inform, Innovate, Inspire

    Whether you are an analyst, c-suite, or communications professional, this digest features timely and relevant consumer research insights, as well as complimentary webinar invitations to inform your market and brand building strategies.

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