Insights Hub

All content

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  Society Publication

  The Power of Product Testing with Synthetic Data

  Read more about generating and evaluating high-quality synthetic data and explore how synthetic data can be applied specifically to product testing.

  02.03.25
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  Society Publication

  Reset or Retreat? The Ipsos ESG Council Report 2025

  The global landscape of Environmental, Social, and Governance (ESG) is in flux, presenting both unprecedented challenges and exciting opportunities for businesses.

  02.01.25
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  Consumers Publication

  Will your brand survive AI?

  Read more about how intelligent assistants could rewrite the first moment of truth, together with actionable recommendations to help your brand thrive.

  01.30.25
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  Well Being Publication

  Canadian Health & Wellness Trends for 2025

  Revisit our on-demand webinar to hear our latest research on how Canadians approach health and wellness, and how brands can help them meet their goals.

  01.30.25
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  Mystery Shopping Publication

  Demystifying Mystery Shopping

  Read about the unique advantages of Mystery Shopping in assessing employee behaviours and internal processes, and how it complements Voice of the Customer research as part of a comprehensive Customer Experience measurement strategy.

  01.12.25

• Ipsos i3 – Inform, Innovate, Inspire

  Whether you are an analyst, c-suite, or communications professional, this digest features timely and relevant consumer research insights, as well as complimentary webinar invitations to inform your market and brand building strategies.

  Subscribe

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  Society Publication

  Will Canada Move Beyond Disruption in 2025?

  As 2024 ends, Canada feels closer to the start of a transition than the end of a disruption.

  12.30.24
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  Customer Experience Publication

  The Employee Customer Ripple Effect

  By recognizing the fundamental link between EX and CX, organizations can unlock significant potential, create a more people-centric culture, and drive sustainable growth.

  12.06.24
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  Shopper Publication

  2024 Holiday Countdown Calendar

  The countdown to the holidays is officially here!

  12.01.24
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  Ipsos Update Publication

  Ipsos Update – December 2024

  Security, Inflation, Perils of Perception … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

  12.01.24
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  Food & Beverage Publication

  CHATS 2025: The Consumer Clash

  Revisit our webinar for insights from Ipsos’ CHATS 2025 Trends Report, a robust food and beverage tracking study decoding the future of Canadian consumption.

  11.28.24
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  Consumers Publication

  Pure Protein: Powering Up Beyond the Gym

  Ipsos research shows how a protein bar brand can transcend its niche image by tapping into the power of context and empathy, showcasing its versatility and appeal within the context of everyday snacking occasions.

  11.28.24