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AI can shop for you. But will consumers let it?

AI can shop for you. But will consumers let it?

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The Sustainability Reality Check: Why Consumers Are Rethinking Sustainability in 2026

The Sustainability Reality Check: Why Consumers Are Rethinking Sustainability in 2026

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The Reputation Council Report 2026

The Reputation Council Report 2026

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All content

  • AI, friend or foe?
    Consumer Behavior Publication

    AI, friend or foe?

    As artificial intelligence gets its own minister and the federal government turns to it for service efficiencies, Canadians have their worries.
  • What the Future: Wellness
    Well Being Publication

    What the Future: Wellness

    Read more about how technology and changing policy priorities are shaping everything from future healthcare to food, and how providers and companies can adapt.
  • Can we bridge the generational divide? The first step is understanding it
    Society Publication

    Can we bridge the generational divide? The first step is understanding it

    Fairness. Opportunity. Success. Each generation sees these differently — and understanding those differences is the first step to connecting across Canada’s generational divide.
  • Making Your Brands Irreplaceable
    Consumers Publication

    Making Your Brands Irreplaceable

    Read more about how name brands can use innovation to retain a competitive edge and differentiate themselves in the marketplace.
  • Pragmatism Over Patriotism?
    Politics Publication

    Pragmatism Over Patriotism?

    Read more about how Canadians are recalibrating their relationship with America.

  • Ipsos i3 – Inform, Innovate, Inspire

    Whether you are an analyst, c-suite, or communications professional, this digest features timely and relevant consumer research insights, as well as complimentary webinar invitations to inform your market and brand building strategies.

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