Digital Marketing Pulse 2020

Tune in for the latest familiarity and usage data, shifts in marketing spend, sources of education, and views of evolving trends.

The author(s)

  • Steve Levy Chief Operating Officer, Canada
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With more Canadians connected to their screens now than ever before, what can you expect to see in this year’s Digital Marketing Pulse Report?

2020 marks the 14th year of Ipsos’ Digital Marketing Pulse Survey designed to offer a detailed assessment of the digital marketing landscape and a benchmark analysis based on opinions from Canadian marketing leaders. The study also surveys consumers and integrates their perceptions into the report to help marketers understand the public’s perspectives on many of the tactics that marketers use.

Revisit our on demand webinar to hear topline results and insights on familiarity and usage, shifts in marketing spend, sources of education in this complex space, and views of evolving trends.

If you are responsible for marketing in Canada, this event is for you!

In the meantime, read our Press Release featuring data from the study. 

The author(s)

  • Steve Levy Chief Operating Officer, Canada

Media & Brand communication