Most Influential Brands in Canada 2025

In Canada’s crowded consumer landscape, a select few brands carry true influence. Be first to know and join the excitement as Ipsos unveils the results of their 2025 Most Influential Brands study, spotlighting the brands that shaped Canadian culture and consumer behaviour in the past year.

Over the last twelve months, Canada reassessed the importance of buying "Canadian." Ipsos will reveal the mark that these brands have left on 2025 with their True North influence and explain how they shape what consumers choose and cherish.

Join this premier marketing event (in-person or virtually) to gain key insights into what drives brand power and influence. Presented in association with Ipsos, Canadian Marketing Association, Globe Media Group, and Publicis.

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8am – In-person networking

9am – Welcome and introductions

9:05am – Announcing the Most Influential Brands of 2025 presented by Steve Levy, Ipsos

9:45am – Panel Discussion featuring:

• Alain Tadros, Metro Inc
• Nicole Tapscott, Knix
• Jonelle Ricketts, IKEA
• Steve Levy, Ipsos

10:30am – Q+A followed by brief break

11:20am – Keynote Address featuring Diana Frost, The Kraft Heinz Company

11:55am – Closing remarks

To revisit the 2024 most influential brands and what made them stand-out, please click here.