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Semiotics Demystified: The Skeleton Key To Communication
The one thing we all share as researchers and marketers, regardless of category, is communication: it is everything we do.
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Canadian rare disease patients and direct caregivers experience major hurdles for timely diagnosis, care and access to medicines
Strong majority of those surveyed want the federal government to invest in centres of expertise networked to local healthcare professionals to reach all patients wherever they live in Canada
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Canada’s Most Influential Brands of 2022 Share Insights
[VIDEO INTERVIEWS] Hear directly from the CMOs of Canada’s most influential brands of 2022.
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Rising consumer confidence in new, larger, February 2023 global sentiment tracker
Global Consumer Confidence Index enhancements include broader coverage and more immediacy.
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Michelle Vangel to lead Ipsos Social Intelligence Analytics + Synthesio team in North America
Vangel will oversee the alignment of Synthesio, Ipsos’ pioneering consumer intelligence platform, with Social Intelligence Analytics, Ipsos’ market-leading social intelligence and analytics practice.
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Federal Vote Settles Back into Familiar Territory
Liberals and Conservatives are once again neck-and-neck, settling back into a familiar pattern that has held since the 2019 election.
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Data Dive: How the Russia-Ukraine war is shaping opinions around the globe
In five infographics, we dive deeper into the impact the invasion is having on everything from consumer confidence to concerns about another world conflict.
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One Year Later, are Canadians Starting to Lose Interest in Ukraine?
Six-in-ten (58%) Canadians continue to follow Russia’s invasion of Ukraine closely, while half (48%) now agree that Canada can’t afford to give financial support to Ukraine given the current economic conditions.
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What worries the world – February 2023
Inflation remains the top global concern for the 11th month in a row with 15 countries choosing it as their number one worry.
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Inflation Taking Disproportionate Toll on Canadians Aged 18-34, Impacting Confidence in their Financial Future
Half (52%) of Young Adults say they Weren’t Prepared for Impact of Inflation making them Less Prepared than Older Generations