Search
-
Shifting Autonomous From ‘Scary’ to ‘Safe’ for Drivers
We share research and tips to help auto manufacturers and marketers promote the safety of autonomous and ADAS features.
-
Electric Vehicles: Insights to Jump Start Demand
Listen in to hear new research exploring interest for EVs, their advantages and drawbacks plus key insights on how these have changed over the last several years.
-
One-Third (32%) of Canadians Plan to Spend More Than Normal, As Pent-Up Pandemic Spending Finds Outlets
Continued Variation in Pandemic Recovery -- Half (49%) Report Improvement in Debt Situation, While One-Third (30%) Report Worsening Debt Situation
-
Half (51%) of Canadians Anxious About Returning to Normal Life Following the Pandemic, Though Cautious Optimism Evident
Progress Being Made as Majority Agree (71%) Their Mental Health is Improving Amidst Vaccine Rollout and Restriction Loosening
-
Ghost Encounters: Nearly Half of Canadians (46%) Believe in Supernatural Beings; 13% Have Stayed at Haunted Hotel
Majority open to spooky overnight stay; want to “meet” guest-room ghosts like John Candy, Jimi Hendrix
-
Ipsos Update – June 2021
Global population dynamics, empathy in healthcare, the pandemic experience in Africa and a focus on Italy are all featured in this month’s round-up of the latest research and thinking from Ipsos teams around the world.
-
Most Canadians are unlikely to recommend their insurance companies in today’s climate
Fewer than 25% of Canadians are satisfied with level of personalized communication
-
Likely Home Sellers in Ontario Anticipate 15% Higher Sales Price Amidst Stable Selling Intentions (18%, -1)
Citing Favourable Market and Timing as Main Motivations to List, More Sellers Not Willing to Go Below Asking Price (27%, +10)
-
Home Buying Intentions in Ontario Hold Steady (19%), With Likely Buyers Anticipating Paying 12% More for a Home in the Next Year
Main Reasons for Home Buying Include Needing More Space (21%), Low Interest Rates (12%), and Life Changes Due to Pandemic (9%)
-
The Key To Your CX Success
It boils down to one central question: which commercial outcome matters most to a business and does the CX KPI reflect it?