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Two Steps Forward, One Step Back
New research from Ipsos Essentials breakdowns current mindset of Canadian consumers and citizens in the midst of COVID-19.
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Uneven Recovery Means Many Canadians Facing a Cold Winter; Young Canadians, Women, Renters at Higher Risk of Insolvency
As Debt Support Ends, MNP Debt Index Sinks to Second-Lowest Reading Since Inception (94%)
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Amid Pandemic Travel Fears, Canadians Eager to Explore Canada on Vacation
Eight in Ten (83%) Agree There’s Lots to Explore; Half (48%) Are Ready to Travel if They Can Avoid Flying
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Is Covid Killing Cash in Canada?
Ipsos study shows cash usage in decline in 2020, while credit card payments enjoy big uptick
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Covid August Update: Ask Me Anything
Revisit our webinar to hear a frank discussion about how the public mood around Covid-19 has evolved over the past 6 months.
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[WEBINAR] Innovation Testing In Real Time: Demo & Case Studies
The crises under way in the U.S. – Covid, racial injustice, economic downturn, political uncertainty – have propelled massive changes in consumer behavior and the need for brands to rapidly redraw their innovation pipeline.
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Global Views on Building Back After COVID-19
Revisit our dynamic panel discussion with insights gleaned from our online communities.
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People need behavioural support strategies to resume activities amid COVID-19
Governments need to facilitate re-engagement while also protecting the population from infection.
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Majority (60%) See Racism as a Serious Problem in Canada Today, Up 13 points Since Last Year
Nearly a Third of Canadians (28%) Say They Have Personally Experienced Racism in the Past Year (+5%)
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[WEBINAR] Covid-19 August Update: Ask Me Anything
A lot has changed since we last hosted our Covid Ask Us Anything Webinar on March 20th.