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Canadians Turn Away From US Amid Tariff Concerns
Rising Economic and Political Tensions Push Canadians to Rethink Ties with the US
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Only 15% of Canadians have Estate Plans, despite 80% Wanting to Ensure Their Family Receives Money Quickly After They’re Gone
Only 1 in 4 (24%) Retirees have an Estate Plan
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Demystifying Mystery Shopping
Read about the unique advantages of Mystery Shopping in assessing employee behaviours and internal processes, and how it complements Voice of the Customer research as part of a comprehensive Customer Experience measurement strategy.
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25% say interest rates and inflation are top concern
Interest rates and inflation are the top concerns for Canadians, ranked as the most pressing issues facing the country today.
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39% of Canadians (+10) will spend less on holiday gifts this year; 58% of them say it’s because of rising everyday costs
40% of Canadians plan to spend the same on holiday gifts as last year, while only 11% will spend more.
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[SERIES RECORDING] KEYS – The Year in Review
Join Ipsos for its complimentary KEYS webinar series dedicated to helping brands and organizations better understand the dynamics of today as they prepare for tomorrow.
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Ipsos Predictions Survey 2025: Positivity about how this year has gone highest since before the pandemic
The Ipsos Predictions Survey 2025 is a 33-country study which looks at people’s expectations and predictions for the year ahead.
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HISF-Ipsos Threat Index Finds Disinformation, Hacking Seen as Top Threats
Ipsos survey for the Halifax International Security Forum also finds natural disasters seen as fastest-growing threat over past decade
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Growing Your Brand Through Societal Impact
Take a look at insights from our research highlighting the impact societal benefits can have in driving brand growth.