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Creating (Safe) Summertime Joy in 2020
Glimmers of hope and cautious optimism are helping to drive creative, albeit unconventional, plans to enjoy the warmer months.
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The Path Forward: Managing Reputation
Revisit our on demand webinar to hear what the road ahead looks like for CSR in the Covid-19 era.
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Vividata & Ipsos Announce Partnership for Digital Audience Measurement with Ipsos Iris
Canada’s only mobile-first digital audience measurement service to launch in 2021
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The Path Forward: Innovation During the Crisis
Revisit our broadcast to hear more about why investing into your innovation pipeline now is more important than ever.
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Four in Five Canadians Will Not Shop at Stores Deemed “Unsafe”
A new study by Ipsos measures potential COVID related switching behaviours and long-term market opportunities
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The Path Forward: Financial Services Post Covid
View our on-demand webinar to hear business recovery strategies as they relate to the future of financial services in Canada.
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TV in a pandemic
Discover the results of a new study exploring Canadian’s TV viewing attitudes and behaviours.
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Why Gen Z won’t be buying local during COVID-19
Generation Z, Canada’s youngest adult generation, appears to be rebelling against this narrative and instead blazing their own more globally minded trail.
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Comfort food: Women more likely to admit to overeating, under exercising amid COVID-19
Experts say women are more prone to emotional eating due to various psychological factors.
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The Path Forward: Canada’s Creative Fightback
Revisit our broadcast to hear our panelists discuss do’s and don’ts for advertisers during this time of Covid and a return to ‘normal’.