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Young Canadians More Trusting of Information on Social Media Than Other Generations
Nine in ten (91%) Canadian Boomers say social media makes it easier to spread misinformation.
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Consumers demand innovation from their energy suppliers
New services from Ipsos and Synthesio help energy and utilities brands track consumer trends and spot innovation opportunities.
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Ipsos appoints Cynthia Pachovski as CEO of Canada
Pachovski's exceptional track record made her the clear choice to lead as CEO and further grow Ipsos Canada in its pre-eminent place in Canadian market research.
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Canadians Offer Mixed Reviews of Minister Freeland’s Economic Update, Noting Some Key Omissions in the Plan
Four in Five (79%) Say No New Investments in Healthcare is a Negative for Canada; Six in Ten (62%) Believe no Reduction in GST, Carbon or Gas Taxes is Bad News
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Most Influential Brands in Canada 2022
Join Ipsos’ Steve Levy to hear the results of our annual Most Influential Brands study to find out what brands influenced us the most in 2022.
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Germany finishes first again with Japan and Canada rounding out the top three nations
Germany finishes in first place again, while Japan overtakes Canada for second place. The United Kingdom’s ranking drops again in 2022, moving from fifth to sixth. Russia’s ranking falls to the bottom three nations.
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Ipsos Update – November 2022
Emerging risks, hybrid working and resilience in Ukraine… Ipsos Update explores the latest research and thinking on key topics from Ipsos around the world.
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Are Canadian Consumers Putting Their Money Where Their Mouths Are?
Take a look at our report exploring socially conscious purchasing and investing.