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Brand Influencers

Context Changes Everything
Brands Publication

Context Changes Everything

Discover why brands win in some moments and lose in others, and the opportunities that traditional category-based tracking might overlook.
lizzo
Brand Influencers Publication

Winning Influencer Marketing Strategies

Using Lizzo and Ariana Grande as case studies, we show how brands can leverage the reach and influence of established celebrities.
Who influences the influencers?
Brand Influencers Publication

Who influences the influencers?

Carla Flamer’s WTF Beauty article examines global research about beauty routines, and what or who most influences our concept of beauty. Her favorite beauty products are her adorable makeup blending sponges.
Canada’s Most Influential Brands
Brand Influencers Publication

Canada’s Most Influential Brands Share Insights

Hear directly from the CMOs of Canada’s most influential brands.
The Most Influential Brands 2017
Marketing Publication

The Most Influential Brands in Canada, 2017

Leading brands influence how we dress, communicate, travel, shop, spend our free time, celebrate and socialize. Is your brand one of them?