Consumer Behavior

Forty-Four Per Cent Of Retired Canadians Under The Age Of 69 Consider An Employer Pension Plan To Be Their Primary Source Of Income

Business Spending Bounces Back To Buoyant 2001 Levels As 53% (Up From 46% In 2002) Of CEOs Prepare To Open Company Wallets

While More Think Economy Will Grow Strongly Since Last Year (23%, +5 Points), Majority (73%) Say Economy Will Have Slower Growth

But, CEOs Confident (86%) There Will Not Be Major Economic Downturn In Next Two Years

But Only 29% Say It's Time To Expand Into New Markets Rather Than Solidify Current Market

Top Ranked Priorities For CEOs In 2004: Ensuring Long-Term Company Financial Health; Increasing Productivity And Performance Improvement; Attracting And Retaining High Calibre Employees

CEOs Believe that "Respect" Rings In A Premium Share Price, 67% Spending More Time Building Respect This Year...

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Majority (54%) of RRSP Contributors Are Expecting Positive Rates of Return in 2004
One-Third (35%) of Canadians Willing to Take Some Risk in Order to Achieve Higher Returns...Up Smartly 10 Points Over Last Year

Eight-in-Ten (79%) British Columbians Approve Of Santa Claus' Performance Over Past Year

Hottest Gifts This Year Are Cell Phones, Video/Computer Games And Video Game Consoles

British Columbians Expect To Spend An Average Of $702 On Gifts This Holiday Season

Majority (55%) Say They'll Spend Same Amount As Last Year; 24% Less - 19% More

Annual RBC Royal Bank Survey Shows Canadians Back On Track After Drop In 2002