Consumer Behavior

Consumer Behavior Publication

Our analysis revealed that engagement was driven less by stadium attendance and more by a desire for shared experiences, national pride, and value.

07.24.26

Consumer Behavior Publication

For anyone who wants to learn more about customer experience and behavioral science, video game legend Super Mario is a great metaphor.

05.22.18

Consumer Behavior Survey

Concern About Rising Interest Rates Drives Fears on Ability to Pay Debts (51%, +5 pts) and Bankruptcy (33%, +5 pts)

04.16.18

Financial Security Survey

Millennials Prefer TFSAs (48%) to RRSPs (30%)

02.08.18

Package Testing Survey

Ipsos’ latest approach is 100% mobile capable, device agnostic and part of their suite of package testing solutions

01.29.18

Financial Security Survey

Six in Ten (60%) Rate Their Personal Debt Situation as Less Than Good

07.10.17

Consumer Behavior Survey

Nine in Ten Canadians (93%) Say They Tend to Buy from Companies They Trust More

01.11.17

Consumer Behavior Survey

Majority (67%) Support Larger Rebate on LTT for First-Time Buyers

01.10.17

Consumer Behavior Survey

Home Ownership Index Edges up 2 points to All-Time High,
Driven by Perceived Market Gains within the Last Year

12.20.16

Consumer Behavior Survey

Two in Three (65%) Would Like to Buy a Holiday Gift for a Child Living in Refugee Camps

12.06.16

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