COVID-19

Gen Z is more likely to insist that Canada is going to need many more new immigrants.

Generation Z, Canada’s youngest adult generation, appears to be rebelling against this narrative and instead blazing their own more globally minded trail.

Revisit our broadcast to hear our panelists discuss do’s and don’ts for advertisers during this time of Covid and a return to ‘normal’.

COVID-19 has proven to be both a challenge and an opportunity to the reputation of companies in Canada.

Tips for how brands can get reopening right — and gain market share, charge a premium, and increase enterprise value.

Join Ipsos for our next Covid-19 The Path Forward complimentary webinar featuring a wide-range of insights to help inform your business recovery strategies – today we focus on techniques to better understand consumer behaviours as we emerge from isolation.

View our on demand webinar featuring insights from Darrell Bricker about what changes were already under way (pre Covid), and what lies ahead for Canadian businesses.

There were many issues facing Canada before the Covid-19 pandemic. Some of these issues like climate change, the role of government and the decline of social cohesion will no doubt be shaped greatly by the pandemic and the economic shutdown it required.

Watch our on demand webinar featuring a live Q+A with Ipsos’ Darrell Bricker.