Public Opinion


MNP Debt Index Reaches Lowest Level Recorded, Weighed Down by Concerns over Omicron, Renewed Lockdowns, Rising Inflation

Canadian Households Show Weakened Optimism in Financial Future, Even If Financial Situation Unchanged Over Past Few Months

Canadians Among Least Likely to Believe Artificial Intelligence Will Make Their Lives Better

Ipsos Survey for World Economic Forum Reveals Canadians Less Knowledgeable and More Nervous about AI than Citizens of Most Other Countries

Opinions about AI vary depending on countries’ level of economic development

Ipsos survey for the World Economic Forum unveils mix of positive feelings and concerns about AI’s impact on people’s lives.

Reader’s Digest Reveals Most Trusted Brands in Canada for 2022

Canadians Continue to Buy from Companies They Trust More (92%), Though Importance of Price Not Far Behind

Canadians Remain Resilient: Despite the Roller Coaster of 2021, Most Canadians Have a Positive Outlook on their Personal Happiness, Health Closing Out the Year

However, Grocery (48%, +36), Housing (31%, +19) Costs Cited as Top Barriers to Financial Security, Up Significantly from Last Year

Only Half (50%) of Canadians Currently Working from Home Say They Expect to Return to the Office Regularly in 2022

Most (88%) Say they’ve Enjoyed Working from Home More Often but 58% Miss Being with their Colleagues

32% say that Coronavirus is one of the biggest issues facing their country today

As Omicron spreads, Coronavirus returns to its position as the world’s top concern – with Poverty & Social Inequality just behind.

Despite the increase in extreme climate events, citizen mobilization for climate change is not growing

A key player in the energy sector on an international level that has committed to the goal of reaching carbon neutrality by 2050, EDF presents the findings of an opinion study of groundbreaking scope conducted for the 3rd consecutive year by Ipsos in 30 countries  across five continents.
Public Opinion Publication

A Year in Review - 2021

What did we learn about public attitudes and behaviours? What did our research tell us about the events of the year? And how did our outlook shift?