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Social Listening

Social Listening

Online Research Publication

Ipsos Answers Esomar’s Questions to help online research buyers

The primary aim of the ESOMAR's Questions is to increase transparency and raise awareness of the key issues for researchers to consider when deciding whether an online sampling approach is fit for their purpose.

03.29.23

Social Listening Publication

Truth & Reconciliation 2022: Learning With The Past

By and large, Canadians focused their social discussion of “Truth and Reconciliation” around remembrance, reconciliation and recognition of the vibrancy of the indigenous community.

10.05.22

Social Listening Publication

Seven tips for putting your Artificial Intelligence to work

Synthesio expert shares advice for how to ride the AI wave.

09.19.22

Social Listening Publication

Pride 2022 Social Listening Insights

We share results seen in online discussions about pride events

06.30.22

Social Media Publication

Using Social Insights to Measure the ROI of Event Sponsorships and Partnerships

As more consumers turn to social platforms to engage with events, social listening helps brands determine the real value of their investments.

05.12.22

Social Media Publication

Why Brands Need Social Insight Beyond Mainstream Social Media

Social intelligence requires more data than mainstream social media sites; user generated data help brands get a complete, accurate picture of consumers.

04.04.22

Online Research Publication

Ipsos Answers ESOMAR’s Questions to help online research buyers

04.01.22

Social Listening Publication

Supercharge your social listening and move to AICI

Unlocking consumer insights requires the right mix of data sourcing, data science, and data experts. We discuss a new breed of AI-enabled consumer intelligence (AICI) platforms.

10.27.21