Social Media

[WEBINAR] Beyond the Screen: Authenticity Among Social Media Influencers
Brands Events replay

[WEBINAR] Beyond the Screen: Authenticity Among Social Media Influencers

Listen in as Ipsos combines social intelligence from millions of online conversations with rigorous brand health tracking to crack the code on influencer authenticity.
Most Canadian Teens (82%) Support Social Media Age Restrictions
Society Survey

Most Canadian Teens (82%) Support Social Media Age Restrictions

“Social Media Ban”? 70% of Teens Aged 16-19 Say That Sounds Like A Punishment
Canadians Call for Action: Majority (84%) Agree Kids Should Be At Least 16 Years Old to Join Social Media Platforms
Social Media Survey

Canadians Call for Action: Majority (84%) Agree Kids Should Be At Least 16 Years Old to Join Social Media Platforms

Most Canadians want stricter age limits, better protections, and restrictions on selling or sharing children’s data.
CADA SUMMIT: Demographic Change
Social Media Event

CADA SUMMIT: Demographic Change

Ipsos is delighted to be speaking at the Canadian Automobile Dealers Association (CADA) annual Summit, featuring strategic and timely insights for leaders driving business success for Canada’s new car and truck dealerships.
Trust in News Rebounds
Media Survey

Trust in Traditional News Rebounds

Canadians' Trust in Traditional News Increases to 63%, But They Have Worries about Loss of Local News and Use of AI in the Newsroom
New research: decoding internet fashion aesthetics
Social Listening Publication

New research: decoding internet fashion aesthetics

Synthesio experts explore 20 fashion aesthetics from apps like TikTok and Instagram

Social media users’ 2023 resolutions: health and finances first
Social Listening Publication

Social media users’ 2023 resolutions: health and finances first

New insights unveiled by Synthesio’s online conversations analysis related to New Year’s Resolutions finds that social media users say they’re focused on health, financial wellbeing, as well as new purchases in 2023.
61% of Canadians Say Misinformation is More Likely to Spread Because of Elon Musk’s Twitter Takeover
Public Opinion Survey

61% of Canadians Say Misinformation is More Likely to Spread Because of Elon Musk’s Twitter Takeover

The same proportion (62%) say they are less likely to use Twitter as a source of information because of Musk’s acquisition
Young Canadians More Trusting of Information on Social Media Than Other Generations
Public Opinion Survey

Young Canadians More Trusting of Information on Social Media Than Other Generations

Nine in ten (91%) Canadian Boomers say social media makes it easier to spread misinformation.
What Is Self-Care? Four Takeaways From Social Data
Well Being Publication

What Is Self-Care? Four Takeaways From Social Data

Our analysis shows a shift away from superficial, appearance-based definitions of wellness towards a more balanced approach that prioritizes mental health, mindfulness, and nutrition.
1 - 9 of 33 items