Pretesting

Case | Danske Spil | Creative platform and advert pre-test | Ipsos Denmark
Cases Publication

DANSKE SPIL CASE: Creative platform and advert pre-test

Discover how we helped Danske Spil pre-test a new advertisement to ensure it supports both short- and long-term brand strategy.
Danske Spil | Pre-testing of Ads | Ipsos
Pretesting Publication

[CASE] Eurojackpot: Pre-testing of ads

Discover here how we helped Danske Spil test and optimise a TV ad for their brand 'Eurojackpot'.
Bähncke | Pre-testing of ads | Creative Spark | Creative Excellence
Pretesting Publication

[CASE] Bähncke: Pre-testing of ads

Discover here how we helped Bähncke test and optimise a TV ad for a new product.
Unleash the Magic | Creative Excellence | Ipsos | Advertisement
Advertising Publication

Unleash The Magic of Advertising

Creativity drives Business. In a new video, Ipsos’ Creative Excellence is bringing back the magic of advertising by showing you the entire journey of creative development.
Pre-testing of ads | Advertisement | CreativeSpark | Ipsos
Advertising Publication

[CASE] Danish Agriculture and Food Council: Pre-testing of ads

Discover how we helped the Danish Agriculture and Food Council pre-test an advert.
Testing Your Ads is Good Business: Increasing ROI and Brand Equity
Brand Equity Event

[WEBINAR 29/4 ]Testing Your Ads is Good Business: Increasing ROI and Brand Equity

Join our webinar on 29 April 2021, where we will share insights into how testing your ads is always good business.
Creative Spark | Pretesting | Ipsos
Pretesting Survey

Measure and optimise the power of your creative with Ipsos' new pretesting tool

Creative|Spark is a new pretesting tool from Ipsos that enables you to measure the power of your creative. It allows you to test how well your campaign or advertising will spark new and existing memories, incite new behaviour, and create value for your brand.