Insights Hub

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  Society Survey

  Most believe income and wealth inequality to be the most serious form of inequality in their country

  An online study by Ipsos, conducted across 28 countries has found that, when asked about a range of different inequalities, 60% said that inequalities in income and wealth are among the most serious types of inequality affecting their country.

  26.03.21
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  Survey

  What Worries the World – March 2021

  “What Worries the World?”: One year on, COVID-19 remains the greatest global concern.

  24.03.21
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  Shopper Publication

  The Retail Rollercoaster

  Riding the ups and downs of today’s omnichannel shopper landscape

  22.03.21
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  Survey

  Global consumer confidence getting closer to pre-pandemic level

  No significant month-on-month drop in consumer sentiment recorded in any market

  17.03.21
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  Consumer Behaviour Publication

  Consumer Consciousness

  A new survival strategy in an increasingly volatile world

  15.03.21

• Insight

  This newsletter gathers the highlighted papers and reports of the month.

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  Brands Publication

  Trading Up

  How has the pandemic impacted the positive momentum of premium brands?

  11.03.21
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  Advertising Publication

  We d̶o̶n̶'̶t need to talk about ads

  Why only some advertising gets talked about on social media and becomes famous

  10.03.21
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  Gender Survey

  COVID-19 recovery takes priority over closing gender inequality globally, while women bear the brunt of the pandemic

  International Women’s Day 2021

  08.03.21
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  Tracking Survey

  COVID-19 one year on: Global public loses confidence in institutions

  Tracking survey data shows who gained and lost with the public over the past year.

  05.03.21
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  Big Data Survey

  Unpacking Unknown Unknowns

  A run-through of the what, why, and how of unknown unknowns in social intelligence.

  03.03.21
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  Society Survey

  COVID-19 vaccination intent has soared across the world

  New Ipsos-World Economic Forum survey finds widespread demand for getting vaccinated as soon as possible

  03.03.21