Social Media


Social Media Survey

Social Networking/Messaging Tracker - January 2022

Ipsos Ireland Social Networking/Messaging Tracker for January 2022.
Social Media Survey

Social Networking and Messaging Trackers December 2019

Highlights from December 2019 Social Networking Tracker:

Both LinkedIn and Pinterest recorded increases of 5% for account ownership in December 2019. LinkedIn now holds a 35% account ownership, and Pinterest holds 27%.

While TikTok account ownership stands at just 6%, 43% of account owners use it daily. This represents over 90,000 Irish adults aged 15+.
Social Media Survey

Social media: Should governments shut it down in times of crisis?

The Sri Lankan government shut down some social media access after a terrorist attack in April.
Social Media Survey

Social Messaging Tracker - June 2018

Social Networking Tracker - June 2018
Social Media Survey

Social Networking Tracker - June 2018

Social Networking Tracker - June 2018
Social Media Survey

Social Messaging - March 2018

Highlights from March Social Messaging 2018
Social Media Survey

Social Messaging - Nov 17

61% of adults aged 15+ have a WhatsApp account, the highest figure recorded to date.
1.4 million adults aged 15+ in the Republic of Ireland use WhatsApp on a daily basis.
Social Media Survey

Social Messaging – Aug 2017

Highlights from August 2017
Social Media Survey

Social Networking – Aug 2017

Highlights from August 2017: 1.695* million adults aged 15+ in the Republic of Ireland use Facebook on a daily basis.