Insight Hub

All content

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  Happiness Survey

  India ranks 13th in happiness globally: Ipsos Global Happiness 2020 Survey

  China, Netherlands, Saudi Arabia, France, Canada, Australia are world’s happiest markets; Peru, Chile, Spain, are least happy
  Meaningful life, physical wellbeing and meaningful employment are the top sources of happiness for urban Indians
  
  

  15.10.20
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  Mystery Shopping Survey

  Automakers not 100% digitally ready

  Ipsos Mystery Shopping Study

  08.10.20
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  Brands Publication

  Pictures speak louder than words: Towards a new understanding of brand choice

  Using metaphor elicitation to gain a truer consumer-centric measure of influence.

  02.10.20
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  COVID-19 Publication

  Ipsos Update - October 2020

  Our new brand growth story, the future of money, fractures in French society and a special on the US election all feature in our latest monthly round-up of research and thinking from Ipsos around the world.

  01.10.20
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  Qualitative Publication

  Dancing with Duality

  Achieving brand growth in a mindful and mindless world.

  23.09.20

• Our Newsletters

  Ipsos India AutoScoops is a great compilation curated by our team of automotive experts. This comprehensive Newsletter provides valuable insights and perspectives from Ipsos India. It serves as a source of inspiration and a platform for disseminating our unique points of view.ELEVATE is Ipsos India's monthly newsletter designed for Indian Clients showcasing a curated collection of the latest thinking and insights from the Ipsos India think tank. Delivered every month, it offers a fresh perspective on the people, market and society in India.

  Subscribe

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  World Economic Forum Survey

  World on the mend? Urban Indians & Global Citizens want a sustainable and equitable post COVID19 world

  World Economic Forum-Ipsos Global Survey

  22.09.20
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  COVID-19 Publication

  Taking a stand in the age of COVID-19

  A corporate communications perspective.

  15.09.20
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  Social Intelligence Survey

  The power of social intelligence and survey data to drive brand growth

  We all recognise that importance of social is great, the question is, how do we exploit this rich source of data to its full potential and derive the right insights that will drive growth for our clients’ brands?

  14.09.20
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  Coronavirus Publication

  Marketing in Changing Times

  Reassessing the eight motivators of purchase in the context of COVID-19.

  09.09.20
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  Consumer Behaviour Publication

  Ipsos Update - September 2020

  Our monthly round-up of research and analysis from Ipsos around the world includes the latest on coronavirus, attitudes towards abortion, cultural response bias, and a focus on life in Russia, the US election and public perceptions in Ireland.

  01.09.20
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  unemployment Survey

  Joblessness worries urban Indians & global citizens alike – cited 2nd biggest worry in August 2020. COVID 19 continues to sit at the top

  Ipsos What Worries the World monthly global survey
  
  

  01.09.20