Customer Experience


Customer Experience Publication

Got30: An Ipsos vodcast

Got30 is a vodcast answering some of the questions we get asked by clients about Customer Experience and Channel Performance. We publish new videos every other week.

Automakers not 100% digitally ready

Ipsos Mystery Shopping Study
Qualitative Publication

Dancing with Duality

Achieving brand growth in a mindful and mindless world.
Coronavirus Publication

Ipsos Update - June 2020

This month’s round-up of research and analysis from Ipsos around the world includes the latest insights on the impacts of coronavirus and how we can plan for the future, customer experience – including the emerging health and safety agenda, attitudes to work, the second world war, and public opinion from New Zealand and Australia.

[WEBINAR] The Forces of Customer Experience

Do you truly understand the Forces that are at play in your customers’ minds? This new webinar accompanies our brand new CX whitepaper, 'The Forces of Customer Experience: The science of strong relationships in challenging times'. Hear from the author of the paper and Ipsos' CX Chief Research Officer, Jean-Francois Damais,
Coronavirus Publication

The Forces of Customer Experience

The science of strong relationships in challenging times.

Customer perspective: An Ipsos podcast

Customer Perspective is a weekly podcast exploring all things Customer Experience, performance of channels, and Mystery Shopping.
Customer Experience Publication

Mystery Calling: Dialling up your contact centre performance

Discover how a well-designed mystery calling programme can drive loyalty and profits in this new Ipsos Views paper.

Ipsos in India appoints Sonul Verdia as Customer Experience Vertical Head

Ipsos in India has announced that Sonul Verdia will lead its Customer Experience (CX) practice, with immediate effect. He takes over from Parijat Chakraborty, who will focus on Public Affairs & Corporate Reputation businesses.