Trends & perspectives

Saving water and electricity – top changes in Indian households

Exhorting govt, marketing & advertising world, to promote the weaves

Our new paper explores the latest consumer thinking around the three main mobility trends, their impact on the automotive industry, and what this means for the future.

As part of the Spotlight Series, the Saudi Arabia Travelers Report reveals the residents' travel habits

Japan is in second place for the first time, while the UK remains in third, and France moves to fourth place - major gains are in the index’s People and Governance sub-categories. Winter Olympics and FIFA World Cup hosts South Korea and Russia improved their images, South Korea most remarkably. The U.S. remains in sixth place.

The average global economic assessment of national economies surveyed in 28 countries remains unchanged this wave with 46% of global citizens rating their national economies as ‘good’.

How to evoke an emotional response to leave strong branded memories. While we all know the importance of first impressions, this report highlights the significance of a good last impression.

Every month across the year, our What Worries the World survey series has asked an online sample of over 18,000 citizens in 26 core countries about the biggest worries for their nation, presenting them with a list of 17 concerns ranging from crime and violence to childhood obesity.

Online Banking usages in India has increased to 78% (a jump of 43% in 3 years) according to an online Ipsos study exploring the changes in shopping habits and environments.