In this issue, we dig deep into the lives of consumers. We understand that technology advances shrink our world, it is important to keep watching and listening to consumers.
We often talk about Technology as if we are in a love-hate relationship with it. Yet for all that occasional hate we cannot deny the impact it has on our lives, both as marketers and as consumers. Technology has been an "enabler" in the past, supporting mainstream businesses and services as a "silent" partner. However, techology has now shifted to an "integrator" role, seamlessly taking over our lives.
In light of the most recent news regarding the spread of the Zika virus, Ipsos conducted a poll to gauge the level of concern about the virus among citizens of 27 countries around the world.
![[PRESS RELEASE] - Malaysian Attitudes Towards Ageing](/sites/default/files/styles/hp_slider/public/ct/news_and_polls/2025-09/Ipsos%20Press%20Release_Malaysian%20Attitudes%20to%20Ageing_080825.png?itok=t5-5lcUI)
