Brands

In the Ipsos Ramadan Treats report, the team uncovered how consumers are leveraging digital solutions to manage Ramadan expenses, social media's influence on meal preparation and breaking-fast trends and also which brands are capturing the hearts and screens of consumers during Ramadan.

The Ipsos Creative Excellence & Social Intelligence Analytics team discussed the key shifts and trends in festive campaigns provide key thought-starters to all the brand custodians who are responsible to shape future brand communications and campaigns

The Ipsos Brand Health Tracking team looked at how the pandemic is evolving from the consumer perspective and what brands can do to stay relevant and look towards the future at some of the lessons & learnings for brand marketing in the post pandemic era.

An Ipsos journey to study evolving consumer opinions and behaviours around the crisis in the 6 Southeast Asian markets.

This special tenth edition of our Signals digest recaps on the content we have featured across the series and looks back at some of the defining moments of the crisis so far.

This latest syndicated study by Ipsos in South East Asia provides a deep dive on consumer, concerns, behaviors and emotions and uncovers key themes to ground and inform your brand and innovation decisions

The Creative Excellence team hosted a webinar to understand how brands can help to win the war to survive, then revive

The Market Strategy & Understanding team presented shared in the webinar today on what brands can do in our new 'low touch' reality

The Ipsos team highlighted at the webinar some of the things we have learned as the world goes through different stages of the COVID crisis.