Culture shapes what people value, share, reject and buy. And as culture keeps shifting, staying relevant as a brand becomes both more important, and more difficult.
Join us for the next Ipsos KEYS webinar as we explore the frontiers of brand trust. We’ll be sharing new analysis and reflections from the Cannes Lions Festival of Creativity, alongside award-winning Ipsos research.
Drawing on new data from our latest 24-country Global Reputation Monitor, Ipsos' Corporate Reputation experts, Trent Ross and Matthew Painter will explore the relationship between a good reputation and better business efficiency.
![[Webinar] Unlocking the value of reputation](/sites/default/files/styles/list_item_image/public/ct/event/2023-09/Ipsos-Unlocking-thevalue-ofreputation.png?itok=szFjC4Pw)