Consumer Behaviour

All four sub-indices rise significantly according to the July 2026 Global Consumer Confidence Index from Ipsos.

Sentiment in Europe rises significantly according to the June 2026 Global Consumer Confidence Index from Ipsos.

Join us for the next Ipsos KEYS webinar as we explore the frontiers of brand trust. We’ll be sharing new analysis and reflections from the Cannes Lions Festival of Creativity, alongside award-winning Ipsos research.

Expectations and Investment sub-indices both rise according to the May 2026 Ipsos Consumer Confidence Index.

At the next episode of our KEYS webinar series, we’ll be launching the fourth edition of our Ipsos Generations Report.

The data says not yet. But the cracks are real — and they point to where the future is heading, says Alexandre De Saint-Léon.

For those who couln't join, and are keen to access key insights, can join us on April 2nd where we’ll share the most important learnings from the event, including highlights from the Ipsos I&O Food & Health Study.

We are pleased to invite you to Taste the Future – The Balancing Act of Food, Health & Pharma, an exclusive Ipsos I&O event taking place on 12 March at our office in Amsterdam.

Ipsos' Market Essentials infographics offer insights on how consumers think, feel, and engage in activities such as shopping, travel, entertainment, socialization, technology and AI, and work in our dynamic, ever-changing world.