Consumers

The Long Inflation Impact of the Middle East Conflict: The Marketer's Inflation Playbook
Consumers Publication

The Long Inflation Impact of the Middle East Conflict: The Marketer's Inflation Playbook

The headlines may move on, but inflation won't. Discover why the economic effects of the Middle East conflict could continue reshaping consumer behavior, pricing pressures, and brand growth strategies well into 2027 and beyond.
Know the New America: April 2025
Politics Survey

Know the New America: April 2025

Read a monthly dispatch of Ipsos' best insights on the U.S. tailored for the world
April 2025: Global consumer confidence down slightly for the second consecutive month
Consumer Confidence Index Survey

April 2025: Global consumer confidence down slightly for the second consecutive month

All four sub-indices show declines this month
March 2025: Consumer confidence index
Consumer Confidence Index Survey

March 2025: Consumer confidence down globally as three sub-indices decline significantly

Sentiment falls sharply among Latin American countries.
Know the New America: March 2025
Politics Survey

Know the New America: March 2025

Read a monthly dispatch of Ipsos' best insights on the U.S. tailored for the world
Generational Marketing: Breaking free from stereotypes
Brand Health Publication

Generational Marketing: Breaking free from stereotypes

How to build brand success across generations with the power of empathy

February 2025: Consumer confidence stable following last month’s uptick
Consumer Confidence Index Survey

February 2025: Consumer confidence stable following last month’s uptick

Sentiment is mixed in both Latin America and Europe.
Ipsos Update – March 2025
Ipsos Update Publication

Ipsos Update – March 2025

Love, ESG, Influence … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
Channel Performance Benchmark, Ipsos’ global Mystery Shopping KPI benchmark - now even more powerful
Consumers Publication

Channel Performance Benchmark, Ipsos’ global Mystery Shopping KPI benchmark - now even more powerful

How do your physical, digital, and contact centre channels stack up against the competition? How is your customer service performing?
[Webinar] KEYS – Brand Talk LIVE
Consumers Events replay

[Webinar] KEYS – Brand Talk LIVE

Are you ready to uncover the secrets that underpin powerful brands in today’s ever-evolving landscape? From outstanding creative to enduring brand assets, we’ll be uncovering how brands can shape people’s expectations and deliver Brand Success.
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