[WEBINAR] How are you adapting as a brand to the current environment?

Adaptive brands


This webinar is the second in a new Ipsos series, dedicated to helping you better understand the dynamics of today as you prepare for tomorrow.

Our focus is on bringing together new perspectives, based on real-life experiences and insights grounded in research.

Each episode starts with a summary of the latest Ipsos research and has a particular theme that is used to explore the research from different angles.  

In this next session, we will be looking at how brands are adapting in the current environment – and discussing the building blocks for success.

On the agenda:

  • Dancing with Duality: we present new Ipsos analysis on how you can grow your brand in today’s “mindful and mindless” world
  • The Candidates as Brands: with a month to go before Americans take to the polls, we examine the two US presidential candidates through a different lens
  • Global and Local: against the backdrop of apparently universal trends, how to shape the right formula in a specific market? We look at the Russian experience.
     

Please join us and register for one of our two sessions:

Session 1
11AM CET
Session 2
5PM CET

After registering you will receive a confirmation email containing information about joining the Webinar

 

Speakers :

  • Jennifer Hubber, Chief Client Officer, Head of Ipsos Global Client Organisation

  • Simon Atkinson, Chief Knowledge Officer, Ipsos

  • Chris Murphy, Global President, Brand & Market Strategy, Market Strategy and Understanding, Ipsos

  • Gillian Drewett, Global Head of Offer, Brand Health Tracking, Ipsos

  • Clifford Young, Country Service Line Leader, Public Affairs, Ipsos in the US

  • Mila Novichenkova, Head of Marketing and Communications, Ipsos in Russia

Media & Brand Communication