Insights Hub

All content

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  Media Publication

  A Panoramic View: With whom and with what do I truly compete?

  Getting an accurate and complete answer to the question of who you compete with is critical.

  13.12.21
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  Consumer Behaviour Publication

  Harnessing the Power of Data

  The third paper in our “Future of Insights” series explores how organisations are evolving to harness the power of data and technology for better insights.

  06.12.21
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  Climate change Publication

  Ipsos Update – December 2021

  This month’s edition features stories on how global values are shifting, international threats and responses, the COP26 climate change conference, today’s retail environment, and perspectives on women’s experiences.

  01.12.21
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  User Experience Publication

  Five online shopping barriers UX can solve

  Optimising the eCommerce Experience

  22.11.21
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  Insights Publication

  Value of Insights: Moving to Impact

  The second paper in our “Future of Insights” series presents new thinking about how insights can be a source of information that truly inspires business growth.

  18.11.21

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  Channel Performance Publication

  Channel Performance Management

  Three focus areas for driving growth.

  04.11.21
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  Trends & Prospective Publication

  Global Trends 2021: Aftershocks and continuity

  Most people across 25 countries now it is more important that businesses fight climate change than pay the right amount of tax. Seven in ten globally now say they tend to buy brands that reflect their personal values and that business leaders have a responsibility to speak out on social issues. Around the world, agreement on the urgency of dealing with climate change continues to rise but many other social attitudes hold steady, despite COVID-19.

  02.11.21
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  Public opinion Publication

  Ipsos Update - November 2021

  Our monthly round-up of research and thinking from Ipsos around the world includes new global reports on the topics of health, trustworthiness, and infrastructure. Also discover the latest white papers on empathy, insights, and retail trends.

  01.11.21
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  Consumers Publication

  Empathy Awakened

  The power of an empathetic organisation.

  28.10.21
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  Shopper Publication

  Navigating the increasingly fragmented world of emerging channels and shoppable touchpoints

  This paper explores some of the emerging channels where convergent commerce is evident, their impacts on shopper journeys and touchpoint use, and what it means for brands.

  21.10.21
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  Food & Beverage Publication

  The Rewired Consumer - Tetra Pak Index 2021

  The pandemic has forced people to rethink their priorities and behaviours as they seek a more resilient and sustainable future. The 2021 Tetra Pak Index conducted in partnership with Ipsos explores shopper attitudes and action today when it comes to food, health and the environment.

  20.10.21