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Insights Hub : Customer Experience

Insights Hub

Featured insights & publications

Sexuality Survey

Ipsos Pride Report 2026

Our 2026 edition of the Ipsos LGBT+ Pride report shows attitudes stabilising across 26 countries on several key measures, including trans athletes and LGBT media representation.

29.06.26

Healthcare Ipsos Voices

Winning the Longevity Market: 5 Trends Shaping the New Health Consumers

26.06.26

Artificial Intelligence (AI) Survey

Thailand and AI in 2026: Excitement, Optimism and Growing Expectations

08.06.26

Artificial Intelligence (AI) Survey

Global Attitudes on AI 2026: The Wonder vs. Worry Divide Deepens

02.06.26

Ipsos Update Publication

Ipsos Update – June 2026

02.06.26

Social Media 30.06.25

Short-Form Social Misfits

Innovation 27.06.25

Ignite Growth with Collective Innovation

Mystery Shopping 27.01.25

Demystifying Mystery Shopping

All content

Customer Experience Publication

CX Global Insights 2026: Unlock the Future of Customer Experience

Get the most comprehensive benchmark study on the market. Transform data into effective CX improvement and increase your Return on CX Investment (ROCXI).

29.05.26
What Worries the World Survey

What Worries Thailand? May 2026

Climate concerns rise, unemployment anxiety grows, but consumers show cautious signs of optimism.

27.05.26
Politics Survey

Know the New America & Beyond: April 2026

A monthly dispatch of Ipsos’ best insights on the U.S., tailored for the world

15.05.26
Generations Publication

Ipsos Generations Report 2026: Continuity vs Rupture

Explore the Ipsos Generations Report 2026: Continuity vs Rupture. Our fourth edition examines population decline, shifting milestones, and generations at work.

15.05.26
Advertising Publication

From Overwhelm to Opportunity

Five steps to scale social creative impact, not just volume.

15.05.26
Luxury Publication

Ipsos Global Influentials

Explore Ipsos Global Influentials (IGI) infographics and survey insights on how the world's wealthiest consumers and company leaders think, spend, and engage.

15.05.26
Understanding Asia Ipsos Voices

Balancing Energy Security and Climate Action in Asia-Pacific

Our latest APEC lens explores how climate attitudes are evolving across the region.

06.05.26
Understanding Asia Ipsos Voices

Asia's EV moment is here. The question is who captures it

The Mobility Monitor 2026 exposes a divergence the industry continues to underestimate.

06.05.26
Understanding Asia Ipsos Voices

Understanding Asia | Brand Shifts in Asia Pacific Amid the Iran Conflict

Asia Pacific at an Inflection Point, Ipsos Data Reveals About Confidence and Influence Amid the Iran Conflict

05.05.26
Ipsos Update Publication

Ipsos Update – May 2026

Iran, Climate Change, America … Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

01.05.26
What Worries the World Survey

What Worries Thailand? April 2026

Consumer sentiment shifts as Consumer Confidence hits a recent low

23.04.26
Sustainability Survey

The Ipsos People and Climate Change Report 2026

In this year’s People and Climate Change report we look at individuals’ need to act in the climate crisis, the transition to net zero, and the role of ESG as a corporate priority in 2026.

21.04.26

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