Understanding Asia


Understanding Asia Ipsos Voices

Asia's EV moment is here. The question is who captures it

The Mobility Monitor 2026 exposes a divergence the industry continues to underestimate.
Understanding Asia Ipsos Voices

Understanding Asia | Brand Shifts in Asia Pacific Amid the Iran Conflict

Asia Pacific at an Inflection Point, Ipsos Data Reveals About Confidence and Influence Amid the Iran Conflict

Asia Pacific in 2026: Conditional Confidence Amid Shifting Pressures

Asia Pacific enters 2026 with improving economic sentiment alongside rising expectations around security, fairness and trust.
Understanding Asia Publication

2026 Expectations: How Asia Pacific Looks Ahead

The Ipsos 2026 Predictions Survey, conducted across 30 countries, explores how people perceive the year ahead.
Understanding Asia Publication

2025 Year in Review: How Public Priorities Shifted across Asia Pacific

The Ipsos 2025 Year in Review reflects where public attention shifted.
Global Trends Publication

APAC in 2025: Regional Optimism Meets Economic Strains, Trade Shifts, and AI Job Fears

As global sentiment weakens in 2025, Asia Pacific maintains a more positive outlook.
Global Trends Survey

Asia Pacific open to digital and reform transformation

Asia Pacific open to digital and reform transformation, but concerned about pace of change: can business and government leaders guide the change revolution?

Understanding Asia - End of the Year Review

Ipsos looks at the data behind the headlines of 2023.