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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Be Distinctive Britain

Be Distinctive Britain

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  • Public opinion Publication

    The Effectiveness of Enforcement on Behaviour Change

    Research we have carried out for Keep Britain Tidy explores the effectiveness of using enforcement as a way of preventing environmental crime.
  • Investors Survey

    Confidence in the housing market weakens amid the economic uncertainty

    More people expect house prices to fall rather than rise over the next year, according to the latest Halifax Housing Market Confidence tracker.
  • Housing Survey

    Halifax Housing Market Confidence Tracker

    More people expect house prices to fall rather than rise over the next year, according to the second Halifax Housing Market Confidence tracker research conducted by Ipsos.
  • Politics Survey

    Green shoots?

    Around one in six (17%) Britons describe Britain's current economic situation as good, making Britain level with the USA.
  • Consumers Publication

    A Question of Trust

    This paper looks at the importance of reputation for businesses, and how it can be affected by advertising campaigns.
  • Europe Survey

    European Union Poll

    Two in three (67%) British adults would like to see a referendum held to decide on Britain membership of the European Union - only a quarter (26%) would not like to see such a referendum.

    When it comes to voting in the referendum the public are fairly split, half say they would vote to get out of the European Union while two in five would vote for Britain to stay in the EU.