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2 in 3 support social media ban for under-16s, though support softens if it requires nationwide ID verification
New polling data from Ipsos in the UK, conducted 19–22 June 2026, reveals strong public support for age-verification measures to protect under 16s online. Support is dependent on the impact on children and the wider public.
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Reform UK holds slim voting intention lead over Labour but Andy Burnham preferred as PM to Nigel Farage and Kemi Badenoch
New polling data from Ipsos in the UK, conducted 25–30 June 2026, reveals a shifting political landscape as Prime Minister Keir Starmer prepares to step down.
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Track and Optimize Your Brand's Visibility in AI Search Results with Ipsos Synthesio AI Visibility
New Ipsos Synthesio solution delivers comprehensive AI search monitoring to help brands capture visibility in this critical consumer touchpoint.
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Results of the second wave of the adult social care workforce survey published
The Department of Health and Social Care (DHSC) published results from the second wave of the adult social care workforce survey assessing the work-related quality of life and wellbeing of the sector.
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Survey on the importance of landscape in housing developments
Over 2,000 adults participated in the research conducted in March 2026
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Trinh Tu - Safe and legal routes will only succeed if the public believes they are working
Trinh Tu has written extensively on public perceptions on migration and refugees, with a particular lens looking at Government policies and public confidence, using Ipsos insights.
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Ben Roff - Politics Home – Uniting the progressive bloc is key to the prime minister-in-waiting's electoral prospects
Ipsos in the UK data reveals how Andy Burnham could build a progressive voter coalition across moderates and those seeking more radical change.
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Defence becomes a greater public spending priority for Britons as trust in Labour on defence declines
New polling data from Ipsos in the UK, conducted 12–16 June 2026 following the resignation of former Secretary of Defence John Healy, reveals an increase in public support for military investment, with defence rising rapidly up the public agenda amid shifting political trust.
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Shorts win backing as summer workplace option, while flip-flops remain a professional taboo
New polling data from Ipsos, conducted online between 29 May and 1 June 2026, during the first heatwave of the year, reveals that the British public holds distinct boundaries regarding appropriate summer work attire as temperatures rise, showing a strong consensus on casual legwear but drawing a firm line at open-toed footwear and athletic clothing.
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Long Term Political and Social Trends
In the UK, our long term political and social trends have been collected over the last 40+ years and are unrivalled amongst polling organisations.