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Creative|Impact
Measure your campaign in-market performance at speed.
Global Syndicated Studies
Insight into business decision-makers and the affluent around the world.
Data Science for Audience Measurement
Enhancing survey data with statistical techniques.
Measurement of Advertising Expenditure
Providing proof of advertising delivery and competitive intelligence.
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Little to choose between Hunt and Johnson in terms of public opinion
As the Conservative leadership contest gathers pace, Ipsos’s June Political Monitor reveals that there is little to choose between Jeremy Hunt and Boris Johnson in terms of public opinion.
Unified Marketing Measurement & Optimisation | MTA
Providing real-time, actionable insights into addressable and owned marketing channels.
Unified Marketing Mix Modelling & Attribution Solutions
Advising some of the largest global brands with this holistic and unified analytic approach.
Brand Equity Measurement
Understand what is driving your brand’s success and plan your activation strategy.
Brand Activation Tracking
Connecting brands with people in a meaningful way to ensure sustainable business growth.
Automotive User Experience Tests
How to improve driving and in-car user experience (UX).