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Choice Review Survey
Ipsos was commissioned to conduct research to build on existing data to understand more about how users actually choose services and/or the reasons they decide not to exercise choice.
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State of the Nation 2013
The State of the Nation poll touches on a wide range across British life including national pride, immigration, economic prospects and Scottish independence.
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Most shoppers agree with government's decision not to extend shopping hours this Sunday
New research by Ipsos suggests that the government's decision not to allow extended hours this Sunday broadly reflects public opinion
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Making ads work globally
Eleanor Thornton-Firkin from Ipsos ASI writes about how brands can work to make their ads work globally.
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Supporting Young Adults: Understanding the Lives of Young Kidney Care Patients
Ipsos conducted an ethnographic study for NHS Kidney Care to understand the world surrounding a young adult with kidney disease, to learn about and see the types of challenges they face in everyday life as a consequence of having a long-term condition.
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Every day is whisky day
Christmas is a time for giving, and new opportunities exist in the Whisky category to break down problematic barriers.
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The acceptability of carrots
Jane Eunson and Lorraine Murray on the moral acceptability of using financial incentives to change behaviour.
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Minimum pricing and underage drinkers
Carolyn Black of Ipsos Scotland explores the potential impact of alcohol minimum pricing on underage drinkers.
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The complexities of the impact of `Bedroom Tax'
Steven Treanor explores the potential impact of Housing Benefit Reform on landlords, families and communities
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The Effects of the English Baccalaureate
Our research for the Department for Education looks at how the EBacc has affected schools' curriculum offer, and pupils' decisions about the GCSE subjects they study.