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Featured insights & publications

Healthcare Survey

Patients continue to struggle with NHS admin

Ipsos polling for the King’s Fund, National Voices and Healthwatch England reveals that two in three patients (66%) have experienced at least one NHS admin problem in the last year (for themselves or someone they care for) such as lost test results, inability to change or cancel appointments, or receiving incorrect information – showing no change since 2024 (64%).

16.04.26

Politics Survey

Britons expect success for Reform UK and the Greens at upcoming local elections in England

15.04.26

Food & Diet Publication

FSA consumer survey, conducted by Ipsos, reveals appetite for healthy and sustainable diets

14.04.26

Politics Survey

Public opinion hardens against Iran war as economic concerns persist

09.04.26

Gender Survey

More than half of Britons (54%) think the impact of porn on real-life relationships between men and women is a problem, rising to 6 in 10 (62%) men aged 18-34

08.04.26

Ipsos iris: Total understanding of UK online audiences

Modern Masculinities

Be Distinctive Britain

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Scotland Survey

SNP extend their lead while Scottish Labour support slumps

The SNP have extended their lead over Labour and Reform UK according to the latest Ipsos Scottish Political Monitor, taken in the first week of the Holyrood election campaigns (26-31 March) and conducted in partnership with STV News.

08.04.26
Political Pulse Survey

When forced to choose Britons prefer a Labour government led by Keir Starmer to a Reform UK government led by Nigel Farage

New data from our Political Pulse survey, taken 20th-24th March, explores attitudes to GB political parties and leading politicians and whether the public prefer a Labour led government under Keir Starmer or a Reform UK led government under Nigel Farage.

02.04.26
Strikes Survey

Highest percentage of Britons now think the UK Government is doing a bad job of negotiating with trade unions to prevent strikes, amidst potential BMA strikes next week

New polling finds that a significant portion of the British public is dissatisfied with the current government’s handling of negotiations with trade unions. With the highest dissatisfaction rating since this government took office, public sentiment reflects mounting concerns over worker power and public service disruptions.

02.04.26
Environment Survey

Deepening concerns over energy prices and imports, with half supporting new North Sea licenses

New polling reveals growing public concerns about energy costs and dependency on imports, a topic of much conversation in light of the continued closure of the Strait of Hormuz.

02.04.26
Education Survey

Technical Education Learner Survey: Announcement of Publication

Technical Education in the UK: insights from the latest learner experiences.

02.04.26
Pulse Check

Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.
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Politics Survey

Low support for electoral pacts among Britons

New polling from Ipsos for Sky News, conducted from 20–24 February, explores public attitudes towards the idea of electoral pacts between different political parties, alongside attitudes towards the main political parties and their leaders.

30.03.26
Financial Services Publication

SME Finance Monitor

Independent, robust and respected data on access to finance amongst SMEs in the UK.

27.03.26
Healthcare Publication

The Private Health Shift: How is the rise of private healthcare shaping the UK market?

For pharmaceutical, MedTech and biotech (life science) companies in the UK, the strategic focus has traditionally been on public bodies like NHS trusts and NICE. However, a potentially significant shift is underway.

26.03.26
Healthcare Survey

65% of respondents either strongly support or tend to support the assisted dying bill being passed into law

Polling conducted for ITV News by Ipsos, found 65% of respondents either strongly support or tend to support the assisted dying bill being passed into law.

24.03.26
Artificial Intelligence (AI) Publication

Calibrating Synthetic Confidence

Navigating the complex realm of statistical utility for synthetic boosts.

23.03.26
Royal Family & Monarchy Survey

Nearly 3 in 4 Britons support introducing legislation to remove Andrew Mountbatten-Windsor from the line of royal succession

Ipsos in the UK has released new polling results regarding attitudes toward the Royal Family among the British public.

21.03.26

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