Insights Hub

All content

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  Artificial Intelligence (AI) Publication

  Seeing the Unseen

  Humanising AI, part three: How vision AI and AI agents are transforming product testing.

  20.07.26
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  Innovation Publication

  Concept Testing with Digital Twins

  Humanising AI, part four: How synthetic data accelerates innovation.

  17.07.26
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  Politics Survey

  Public divided on Andy Burnham plans to split time between London and Manchester

  New polling data from Ipsos in the UK, conducted 3–7 July 2026, explores public attitudes to Andy Burnham’s plans to create a Number 10 North and to split his time as Prime Minister between London and Manchester, as well as wider attitudes toward London and Manchester as cities.

  15.07.26
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  Politics Survey

  Six in ten Britons not confident any major political party has a good plan for changing Britain

  New polling data from Ipsos in the UK, conducted 3–7 July 2026, reveals public scepticism towards political leadership and a public appetite for change across key policy areas in Britain. Research was augmented by qualitative research on Ipsos in the UK’s online community The Beat, conducted from 6-7 June 2026.

  15.07.26
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  Politics Survey

  British public more likely to prefer Count Binface wins Clacton by-election than Nigel Farage

  London, UK. New polling data from Ipsos in the UK, conducted 8–9 July 2026, explores public attitudes to Nigel Farage’s decision to resign as an MP and force a by-election in Clacton, what they think of the ongoing parliamentary investigation into Nigel Farage and who the public would prefer to win that by-election.

  10.07.26

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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  Issues Index Survey

  Immigration remains the top concern facing Britain as public anxiety regarding crime increases

  The June 2026 Ipsos Issues Index demonstrates that immigration continues to be the primary public concern across Britain39% of Britons identify immigration as a key issue facing the nation, marking a minor drop of 2ppts since the previous month.

  09.07.26
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  Healthcare Survey

  2026 GP Patient Survey results released

  The 2026 GP Patient Survey (GPPS) results have now been published

  09.07.26
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  Healthcare Survey

  Fertility, Embryo Research and Genome Editing: Public Attitudes in four European countries

  The Progress Educational Trust commissioned Ipsos to conduct research through a survey on the Ipsos i:omnibus service. The survey explored public attitudes in the UK, the Netherlands, Spain and Italy.

  06.07.26
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  Social Media Survey

  2 in 3 support social media ban for under-16s, though support softens if it requires nationwide ID verification

  New polling data from Ipsos in the UK, conducted 19–22 June 2026, reveals strong public support for age-verification measures to protect under 16s online. Support is dependent on the impact on children and the wider public.

  06.07.26
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  Political Monitor Survey

  Reform UK holds slim voting intention lead over Labour but Andy Burnham preferred as PM to Nigel Farage and Kemi Badenoch

  New polling data from Ipsos in the UK, conducted 25–30 June 2026, reveals a shifting political landscape as Prime Minister Keir Starmer prepares to step down.

  03.07.26
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  Healthcare Survey

  Results of the second wave of the adult social care workforce survey published

  The Department of Health and Social Care (DHSC) published results from the second wave of the adult social care workforce survey assessing the work-related quality of life and wellbeing of the sector.

  02.07.26