Insights Hub

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  Financial Services Survey

  6% of UK adults aged 18-75 had heard the term ‘Ghost Broking’

  0.4-3% provided spontaneous answers that indicated understanding

  01.09.26
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  Healthcare Survey

  Public confidence in the NHS improves, but attitudes towards social care remain deeply pessimistic

  Latest polling from the Health Foundation and Ipsos finds that public perceptions of NHS performance have become less negative over the past six months, while views on social care remain overwhelmingly pessimistic. The findings also reveal limited public understanding of how social care operates, alongside growing support for a larger role for the state in funding and providing care.

  28.08.26
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  Politics Ipsos Voices

  Can Reform rebound?

  Reform's run hits a speed bump.

  27.08.26
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  Education Survey

  Great Britain least likely of 31 countries to see university degrees as essential or good value

  New polling data from the 2026 Ipsos Education Monitor, conducted across 31 countries between 19 June and 3 July 2026, reveals a distinct wave of public scepticism across Great Britain regarding the economic return of higher education amidst persistent cost-of-living pressures, tuition fee debates, and student debt burdens.

  26.08.26
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  Economy Survey

  Nearly half favour improving the economy nationally over regional development as most Brits say economy growth does more good than harm

  New polling data from Ipsos in the UK, conducted 31 July – 4 August 2026 among 1,067 British adults aged 18–75, reveals that while the British public broadly value economic growth, protecting the environment and limiting immigration prove to be somewhat competing priorities.

  24.08.26

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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  Healthcare Ipsos Voices

  Understanding the gap between patient experience and public perceptions of healthcare

  Patients are reporting better experiences, according to the GP Patient Survey, so why is public confidence not reflecting this?

  21.08.26
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  Economy Survey

  Share of Britons backing personal tax cuts grows, particularly among Conservative and Reform voters

  New polling data from Ipsos in the UK, conducted 23–24 July 2026, reveals a shift in public sentiment toward fiscal priorities.

  19.08.26
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  Brand Image Publication

  The Great Value Reset​

  Inflation hurts, irrelevance kills. Why brands need to rethink value to survive.​

  18.08.26
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  Mystery Shopping Publication

  Venue Verdict Accreditations

  Recognising the venues that lead the market in Q2 2026

  17.08.26
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  Financial Services Publication

  Business Banking Service Quality: Great Britain Results

  Independent service quality survey results: business current accounts.

  17.08.26
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  Financial Services Publication

  Business Banking Service Quality: Northern Ireland Results

  Independent service quality survey results: business current accounts.

  17.08.26