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The Millennial Bug: Public attitudes on the living standards of different generations
A new report, based on a survey of over 2,000 adults commissioned for the Resolution Foundation’s Intergenerational Commission, finds widespread concern about young people’s prospects that is shared across society.
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Defining a Data Scientist
A data scientist is the adult version of the kid who can’t stop asking “why?” They’re the kind of person who goes into an ice cream shop and gets five different scoops on their cone because they really need to know what each one tastes like…
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Virtual Reality (VR): What's the Reality?
Working in partnership with the BBC we conducted an ethnographic exploration into the challenges and opportunities of VR with UK audiences.
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Cyber security among charities
Ipsos was commissioned by the Department for Digital, Culture, Media and Sport to undertake research with UK registered charities to explore their awareness, attitudes and experiences around cyber security, as part of the UK Government’s National Cyber Security Programme.
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Social media is the stand out activity of parents around children
Ipsos Connect's Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.
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Measuring employee engagement in digital times
In our latest blog, JB Aloy, Global Head of Workforce Analytics Solutions and Employee Experience Insights at Ipsos LEAD, explores the future of Employee Engagement and tackles the specific challenges HR leaders need to overcome.
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Speed and availability of charging biggest barriers to electric car adoption by 2040
Limited availability of rapid-charging stations is today the biggest barrier to the adoption of electric vehicles, according to a new study of 17,000 people from Ipsos.
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We need to talk about Norm!
In our latest blog, Sean Mills, Executive Director of Ipsos LEAD, explains why, when it comes to norms, you should always start with your own organisation first.
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Reputation Management in New Business Areas: the Case of Digital Health
Advances in digital technology are giving rise to a ‘Digital Health’ revolution, making personal health management accessible to all at the click of a button, or a tap of the screen. For businesses, the challenge is in finding the sweet spot between privacy, accessibility and usefulness.
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Lakshmi Madabhushi joins Ipsos Marketing as Chief Innovation Officer
Ipsos Marketing announce the the appointment of Lakshmi Madabhushi to the newly created role of Chief Innovation Officer.