Business

Ipsos Global Influentials Survey - The Launch
Brand Influencers Survey

Understand the world's most influential consumers and business leaders

Ipsos Global Influentials provides actionable insights into the consumption and lifestyle habits of high-net-worth individuals and top executives.
London remains the most desirable city in the world - Ipsos and Resonance Survey
Society Survey

London remains the most desirable city in the world

The 2026 World's Best Cities Report uses Ipsos data to reveal the 100 cities with the best reputations around the world
Ipsos | Global Trends 2023 Highlights report
Global Trends Survey

Ipsos releases an update to Global Trends 2023: Polarisation, Pessimism and Positivity

As 2023 draws to a close, the polycrisis grinds on. Each component – political uncertainty, climate change, and war to name just a few – has arguably worsened. This is reflected in our end of year update, and in the increasing sense of pessimism we felt as we wrote this report.
Ipsos | Unlocking the value of reputation | Reputation
Corporate Publication

Building reputation in 2023: the link between corporate reputation and business efficiency

Drawing on new data from our latest 24-country Global Reputation Monitor, this paper explores the relationship between a good reputation and better business efficiency.
Ipsos | Global Trends | Prospective | Report
Global Trends Survey

Ipsos releases Global Trends 2023: A new world disorder?

As 2023 opens, we’re entering a new world disorder filled with crises on multiple fronts. The largest Ipsos Global Trends survey ever, from leading insights firm Ipsos, shows that, globally, 74% agree that their government and public services will do too little to help people in the years ahead..