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Ipsos Update - November 2020
This month’s round-up of research and analysis from Ipsos around the world presents new papers on our learnings from the pandemic, trust in the media, brands and advertising and automotive quality. Explore our new global survey on happiness, the latest ranking of 50 nations’ international image, and much more.
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The Facebook ad wars heat up
Biden outpaces the president in Facebook ad spending in the final weeks, but the president has a long, productive trove of data to optimize his ads.
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U.S. consumer sentiment shows slight improvement
Small uptick in job-related sentiment in week before election
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Ipsos and Forbes Advisor Announce New Ipsos-Forbes Advisor U.S. Consumer Confidence Weekly Tracker
Today, Ipsos, the global research firm, announced a new partnership with Forbes Advisor, a global platform that arms consumers with personal finance advice, news, and reviews, to launch the Ipsos-Forbes Advisor U.S. Consumer Confidence Weekly Tracker.
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The Inside Track: Election 2020
View our on demand webinar briefing for data and trends shaping the 2020 election.
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Reuters/Ipsos Core Political Survey: General Election Tracker (10/28/2020)
Biden leads Trump in the race for the White House
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Politicization of coronavirus vaccine makes early uptake more challenging
Growing uncertainty raises the risk that some Americans will reject the vaccine when it becomes available.
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Fewer than half of Americans confident about a peaceful post-election transition
New Newsy/Ipsos poll finds most expect to know election results within one week of Election Day