THE PERSONAL ECOSYSTEM

Why Russians Engage in Charity
Society Publication

DO GOOD: Why Russians Engage in Charity

This paper explains what drives private charity givers, and what businesses should take into account to make their charitable campaigns successful.
HOME, SWEET HOME
Consumers Publication

HOME, SWEET HOME: The Changing Role of The Home For Modern Russian Families

What new values and meanings does the notion of home carry for Russian consumers?
COUNTRY LIFE
Consumers Publication

COUNTRY LIFE: Drivers, Barriers And Prospects

The pandemic has made Russian people take a fresh look at country life. The article covers changing Russian preferences for country life and ways companies should choose to develop.
New Dimensions of Amateur Sports
Sports Publication

YOU WON’T GET BORED: New Dimensions of Amateur Sports

The article covers new Russian trends in amateur sports in a transforming society.