How do you create ads that break through and truly grab viewers’ attention? Columnist Peter Minnium discusses the key characteristics of ads that people are excited to see and share with their friends.
After gaining ground over the past two waves, the national economic assessment average remains unchanged this month, as 41% of global citizens describe the current economic situation in their country as “good”. Most notable change in the country-level ratings comes from Saudi Arabia (78%), who lost its leading position to India (84%). India becomes the top rated country in this assessment category for the first time since February 2016. Brazil (7%) retains the lowest score in this category, losing 5 points since last sounding.
Deployed successfully, social listening can accelerate insight generation from any kind of text data: web forums, social media sites, survey verbatims, internal data, and much more.
While Hillary Clinton is something of a consensus winner of Monday’s debate, it hasn’t really impacted the race. She led going into the debates, did well, and leads coming out.
Price, less depreciation, social status upgrade via luxury cars make used cars ownership attractive. Negative perceptions of vehicle ROI, lifespan, stigma take sheen off used cars. About half (47%) Indians said that they would consider buying a Used Car from a Company Showroom; according to a new study by global market research company Ipsos.
It looks like Hillary Clinton recovered from her pneumonia and Donald Trump caught the sniffles just in time for the first debate. In our pre-debate polling, Clinton held a lead over Trump. We’ll know later today if that lead has changed with our post- debate release.
Although Singaporeans rated Safety (80%), Standard of Education (69%) and the Economy (68%) in Singapore as Good/Excellent, 42% of Singaporeans will still choose to Migrate outside of Singapore if given the chance.
A new poll provides a mixed picture of Scots’ attitudes to the refugee crisis. A clear majority (60%), believe that Scotland has responded well to the refugee crisis.
