Customer Satisfaction


Strategy Publication

Rewiring your CX DNA

The foundations of a winning customer strategy
Financial Services Publication

Navigating the changing landscape of the financial sector: Insights from social media conversations

New services from Ipsos Synthesio help Retail Banks to track consumer trends and spot innovation opportunities.
Customer Relationship Publication

Service with a smile? Latin America edition

Delivering customer experience in the face of mask wearing
Customer Experience Publication

The key to your CX success

Finding the right customer experience KPI for your business
Customer Relationship Publication

Service with a smile?

Delivering customer experience in the face of mask wearing.

The Forces of Customer Experience [Webinar recording]

Do you truly understand the Forces that are at play in your customers’ minds? This new webinar accompanies our brand new CX whitepaper, 'The Forces of Customer Experience: The science of strong relationships in challenging times'. Hear from the author of the paper and Ipsos' CX Chief Research Officer, Jean-Francois Damais,

[EVENT] CX Council – Structuring the Unstructured

On 20 November, the CX Council reconvenes to discuss one if the hottest topics in the industry, unstructured feedback.
Customer Experience Publication

Great Expectations 2017: Are service expectations really rising?

Ipsos has combined the findings from existing and new research to explore the link between customer satisfaction at a particular service interaction and the customer’s relationship with that brand.
Consumers Publication

New Brand-Building Direction for Insurance Industry

In face of this fast-information-spreading world and fast development of different channels, insurance companies should make more effort to build distinctive brand image in a comprehensive way. To strengthen delivered brand image, insurance companies should pay more attention to the moment that customers interact with insurance companies.