Approached by us: Telephone

Ipsos MORI is commissioned by a wide range of organisations to carry out a large number of research projects each year. In conducting this research we make contact with millions of people each year and rely on the goodwill and voluntary cooperation of individuals in order to carry out the research across the world.

If we have called you, and you wish to prevent any further calls, please email UK Telephone Respondent Requests providing your contact telephone number. Please note:  in order to do this, we will need to store your number on a database to ensure we can exclude your number on future studies, as they are generated at random for many studies, and so to avoid any chance of us re-contacting you, we need to retain your number. We absolutely guarantee that our "Do not call" database will not be disclosed to any third party, nor will it be used for any other purpose, and contains only telephone numbers, and no other details whatsoever.

Requests will normally be processed within one working day, but on occasion it can take two working days to process.

Please find below answers to some of the common questions we are asked regarding our telephone research.

  1. You called me recently and I have further questions or a complaint and would like to prevent further calls to my telephone number.
  2. Where did you get my telephone number from?
  3. My telephone number is registered with the Telephone Preference Service (TPS) and/or BT Privacy service to stop cold calls so why are you calling me?
  4. Why is my opinion important?
  5. How do I know the information I supply is safe?


You called me recently and I have further questions or a complaint regarding that contact or would like to prevent further calls to my telephone number.

If we have contacted you recently, and you have any specific questions or complaints regarding our telephone contact with you please contact our Telephone Requests Section on [email protected]. This email address can also be used to request that we cease any further future calls to your telephone number. Please include your telephone number in your email to assist us in dealing with your enquiry. In most cases your request will be actioned within one working day, however in busy periods it may take up to two working days to respond. The telephone numbers we leave when we call will usually be one of the following numbers:

  • 0131 561 4532
  • 0131 561 4632
  • 0131 301 2940
  • 020 8863 4433
  • 020 3807 7496
  • 020 3807 6214
  • 0131 507 0013
  • 0131 507 0018
  • 07441 426 176

We currently have a small telephone centre in Belfast where we conduct interviews for local clients.  We use the following telephone number, 02895 922166.


Where did you get my telephone number from?

On some studies your contact details will have been provided by the organisation that has commissioned the research. However, on most research conducted via the telephone, telephone numbers are generated using a process known as "random digit dialling". This involves generating a phone number by randomly adding the last set of digits to known valid area codes and exchange numbers to produce a telephone number. Other than the approximate geographical location of this number based on the area code and telephone exchange, nothing else is known about the number. It may be a public telephone box, business, fax machine etc. We do this to ensure we reach a genuine cross section of the public.


My telephone number is registered with the Telephone Preference Service (TPS) and / or BT Privacy service to stop cold calls so why are you calling me?

It is a legal requirement under The Privacy and Electronic Communications Regulations (EC Directive) Regulations 2003 for companies or organisations that are making unsolicited calls (cold calling) for sales or marketing purposes to filter those calls against the TPS lists. There are no legal or regulatory requirements to filter unsolicited calls made for research purposes against the TPS. Our call to your telephone number was NOT intended to sell, market or provide any details for any goods or services in any way. Our call would have been made to request your participation in a genuine research study. In conducting these studies we are required to ensure that the individuals who take part are fully representative of the target audience being researched. To exclude individuals with TPS registered telephone numbers could bias the results. It would also deny you the opportunity of participating in this research, the results of which may impact policies or services you use. We have found that a similar number of individuals who have TPS registered numbers take part in our studies compared to those who are not TPS registered.


Why is my opinion important?

We work for a wide range of clients including:

International, European and UK national, regional and local government bodies: Who use the research to gain accurate and up to date information which is used for future planning and to shape future policy decisions.

Major Charities: Commission research in their areas of interest to better understand peoples views and experiences.

Universities and colleges: Conduct academic research in association with Ipsos MORI.

Private sector organisations: Use research to understand how their organisations, products or services are perceived for example.


How do I know the information I supply is safe?

Ipsos MORI does take very seriously its responsibilities for the security and confidentiality of the information supplied to us by our clients and those who take part in the research we carry out. We take every care to ensure that we comply with our legal, regulatory and ethical obligations, including UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and the Market Research Society Code of Conduct. Our interviewers will provide details of what the research study is about and how the information you supply will be used in that research and you are perfectly entitled not to answer any question you are not comfortable with or to change your mind and not take part at any time during the interview. You will not receive "junk" mail or unsolicited sales calls as a result of participating in this research. If you want more information on our Data Protection and/or Information Security policies, we are happy to provide copies on request. Please send your request to our Compliance & Information Security Department, Ipsos MORI, 3 Thomas More Square, London, E1W 1YW, or email [email protected]