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Four Weeks In, Climate Change is Fastest-Moving (29%, +4), but Health Care (35%) Still Top Issue to Make a Difference at the Ballot Box
Economic Issues Matter to Many: Tories Seen as Best Party to Deal with Economy (40%, -3) and Taxes (34%, -7), Grits lead on Health Care (32%, -1)
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Ipsos MMA Announces the Next Generation of Multi-Touch Attribution
Ipsos have successfully addressed one of the largest marketing measurement challenges in the industry with the launch of version 2.0 of the Activate Unified Marketing Planning Platform, a marketing attribution, optimization and simulation solution.
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Singh wins Canadian debate on Twitter
With the English debate concluded, Canadians seem to be tuning in more to the federal election which will be held on October 21.
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Liberals (40%) Lead Conservatives (35%) Among Those Born Outside of Canada
Canadians Prioritize Similar Issues Regardless of Origin; Foreign-Born Canadians More Likely to Choose Economy (29%) as a Top Issue than Those Born in Canada (23%)
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The Inconvenient Truth: Being Around People with Schizophrenia Makes Many Feel Uncomfortable
Majorities Wouldn’t Date (61%) or Know How to Act Around Someone with Schizophrenia (55%)
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Conservatives (34%, -3) Stumble, Tied with Liberals (35%, +1) Ahead of Critical English-Language Debate
Bloc (30%, +9) Rallying in Quebec as Tories (19%, -5) Lose Momentum in wake of first French-Language Debate
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The West knows what it wants this election, but can the parties deliver?
We already know that across the country, Canadians vote differently. However, they also differ among Western provinces. See how.
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Ipsos Update - October 2019
This month's edition of Ipsos Update features recent Ipsos research and thinking on trust, customer experience, populism and nativism and our new edition of Flair South Korea.
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Significant Gender Gap in Voting Intentions Among Younger Canadians; Boomers Vote as Block, Regardless of Gender
Young Women Much More Likely than Young Men to vote NDP; Young Men Much More Likely to Vote Conservative than Young Women
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Bots Activity Stable in Campaign Except for a Spike Around Blackface Scandal
Bot activity on social media during Canada’s election campaign has been stable, except for a spike in activity around the release of pictures of Justin Trudeau in blackface on September 18 and 19.