Brands

[WEBINAR] Beyond the Screen: Authenticity Among Social Media Influencers
Brands Webinar

[WEBINAR] Beyond the Screen: Authenticity Among Social Media Influencers

Join us to hear more about how Ipsos combines social intelligence from millions of online conversations with rigorous brand health tracking to crack the code on influencer authenticity.
Most Influential Brands in Canada 2025 POV
Brands Publication

Most Influential Brands in Canada 2025 POV

Read more about the eighth dimension of influence we identified in 2025: True North, a measure of Canadian patriotism, pride, and values.
From Noise to Noteworthy
Advertising Publication

From Noise to Noteworthy

Learn more about the concept of “memorable attention” – the ability of brands to not only capture attention effectively but also ensure retention and brand recognition.
Ipsos reveals Canada’s Most Influential Brands of 2025
Brands Survey

Ipsos reveals Canada’s Most Influential Brands of 2025

Canada’s Top 5 brands remain unchanged from last year. Costco returns to the Top 10 at #6 in 2025.
[WEBINAR] What the Future: Family - Canadian Edition
Brands Events replay

[WEBINAR] What the Future: Family - Canadian Edition

Join us for a forward-looking conversation on how family life in Canada is evolving today—and what it could look like by 2035.
Ipsos Launches UX Brand Impact Audit to Quantify the Direct Link Between Digital UX and Market Share
User Experience News

Unlock your Brand’s Online Potential and Make Every Interaction Count

Ipsos Launches UX Brand Impact Audit to Quantify the Direct Link Between Digital UX and Market Share.
BC’s Most Loved Brands 2026
Brands Event

BC’s Most Loved Brands 2026

Join us for a dynamic, in-person session as BC's top marketers reveal how they transform data into compelling stories and measurable growth.
The Excess Factor - Ipsos
Brands Publication

The Excess Factor

Here's how small brands can leverage equity to challenge leaders.
Seeing the Unseen
Product Testing Publication

Seeing the Unseen

How vision AI and AI agents are transforming product testing. Read part three of our Humanizing AI series.
From Pixels to People
Brands Publication

From Pixels to People

Combining human empathy and artificial intelligence for brand growth
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