Brands

Has your business developed a strategy to address the unique product, service, and communication needs of Canada’s immigrant population? Join us as we explore the Canadian newcomer!

In a turbulent year, despite taking a pounding in the stock market, Google, Amazon, and Apple take the top slots reflecting their resilience. Walmart moved up and Facebook moved down while PC Optimum, the only Canadian brand in the top ten came in at #8.

Canadians Continue to Buy from Companies They Trust More (87%), but are Also More Trusting of Companies that Help Them Save Money (81%)

What challenges does a post-pandemic world with new inflationary pressures bring for brands aiming to deliver compelling luxury experiences and value propositions?

Designing customer experiences that drive business success

How can an advert perform well in one country, but prove significantly ineffective in another?

Creativity is often celebrated as the fuel of effective advertising, but it has a problem.

Join our upcoming webinar with Twitter’s Joe Rice to learn why brands need to bring together “solicited” and “unsolicited” insights to get a comprehensive picture of consumers. In the session hosted by Synthesio CMO Allen Bonde.