Consumer Behavior


Researching Real Estate Listings Online Doubles In Four Years

54% Of Canadian Adults With An Internet Connection Have Looked At Real Estate Listings Online, Up From 27% In 2000

Brief Gloom Evaporates, Canadians Upbeat About Current Economy And Year Ahead...

But, Interest Rate Hikes Still A Concern
The Canadian Economic Confidence Index Climbs 0.93 Points To 100.14

Gay And Lesbian Advertising: Comparing Two Western Canadian Marketplaces

Over Two Thirds (67%) Of Lower Mainland Compared To Just Over Half (54%) Of Calgary Residents Say It's Acceptable To Use Gay And Lesbian Couples In Advertising

Almost Half (47%) Of Lower Mainland Compared To 37% Of Calgary Residents Have Already Been Exposed To Advertising Featuring Gay And Lesbian Couples

Dramatic Improvement In Public Perceptions Of BC Economy

Six-in-Ten (58%) British Columbians Think Provincial Economy In "Good" Shape - Highest Level In Seven Years

IT Outsourcing In Canada

The IT Vendors Guide to Customer Economics