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Consumer Behavior

NASPL Possible NW
Consumer Behavior Event

NASPL Possible NW

Join Ipsos as we unveil how lotteries are using mystery shopping to unlock revenue hiding in plain sight, with high-performing retailers generating significantly more revenue per square foot through specific, measurable behaviours that any retailer can replicate.
Consumer Behavior Survey

Search Marketing: Online Canadians Overwhelmingly Satisfied With Internet Search Results, Yet Skeptical of Online Advertising

Majority (80%) Feel They Are Getting Best Results From Their Primary Search Engine, Although
Skeptical (62%) of Paid Search Advertisements
Consumer Behavior Survey

Canadians On Energy Conservation

Municipal Governments Get Failing Grades On Energy Conservation...But Does It Even Matter?
Consumer Behavior Survey

Email Marketing: Canadians See More Email On A Weekly Basis, But Cracks Starting To Appear In Permission Based Marketing

Email Volume Increases By 9% As Consumers Become More Discerning Toward Permission
Based Marketing
Consumer Behavior Survey

Environmental Actions Are A Differentiating Opportunity For BC Retailers

Most (77%) BC Consumers Say A Retailer's Environmental Actions Are Important In Their Store
Choice, But A Majority (58%) Also Say It Is Difficult To Judge What Retailers Are Doing To Help
The Environment
Consumer Behavior Survey

British Columbians Say They Are Good But Not
Great When It Comes To The Environment

Most (85%) Of British Columbians Give Themselves A "B" Or A "C" For Their
Efforts To Preserve And Protect The Environment
Consumer Behavior Survey

Playing With Fire: Majority (55%) Of Canadians Have Removed Batteries Or Tampered With Smoke Alarms Due To False Alarm

One Half (51%) Of Those Have Forgotten To Put Batteries Back In
Or Re-Install Smoke Alarm On Ceiling
Consumer Behavior Survey

Canadian Teenagers Are Leading the Online Revolution? Maybe Not...

Consumer Behavior Survey

Given The Chance To Change Jobs, More Workers Say Government Job (34%) Appealing To Them Than Working In Entertainment (27%)

Higher Pay (69%) Tops The List Of Benefits That Employers Could Offer To Attract Or Retain Employees
Consumer Behavior Survey

First Organic Food, Now Organic Clothing?

Six-in-ten (58%) British Columbian Consumers Say They Are More Likely To Shop At Retailers That Sell Eco-Friendly Clothing
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